Wireless power takes flight
Wireless power is set to make a huge difference to many areas of our lives. From phones to drones, hotel rooms to shops, travel lounges to planes, the wireless world is coming, and is set to transform how we use these public spaces and interact with brands when in them.
The benefits for consumers will be considerable, and those businesses that choose to embrace wireless power will have a competitive edge. We explore the potential of wireless in the travel sector below, and in April are due to meet with our partners in the hospitality sector to discuss the role of wireless charging in the hotel room, shop and restaurant of the future.
The potential of wireless power to improve travel experience
Whether travelling by train or plane - there is enormous potential for wireless power to improve the passenger experience. With mobile devices at the centre of our world, we now expect to access mobile services everywhere. Smart wireless power offers a number of opportunities for both those travelling and the wider travel sector.
As well as the obvious benefits to help travellers stay connected throughout their journey, wireless power has the ability to gather unique and rich data from travellers as they use it, allowing travel brands to understand exactly where their customers are at on a micro level. Such data can be combined with loyalty programmes to keep travellers engaged, by making their journeys more efficient and their brand interactions more relevant.
Find out more about the potential of smart wireless power to improve the travel experience on our blog
With International Women’s Day just behind us, it’s a good time to reflect on an important question it raises for our industry - why are there so few women working in technology? According to the stats, only 17% of the people working in technology are women, and we believe it’s time things changed.
Our Head of Sales and Marketing Helen Attia took part in Shine Magazine’s Tech Goddess Series, that highlights some inspiring female role models in the technology space (from page 66).
We talk to Boutique Magazine about the role of wireless charging in the boutique shop of the future (page 44).