Reflecting on MWC 2018: The realities of a wireless world are within reach
By Dan Bladen, CEO of Chargifi
We have just returned from the whirlwind that is Mobile World Congress and wanted to reflect on all that we saw, heard and experienced whilst we were in Barcelona. Chargifi deployed wireless power across Intel Capital's suites to enable its guests, customers and employees to stay charged up.
With the support of Intel Capital and other strategic partners, we had the opportunity to discuss the promise of integrated wireless technology with a cross-section of customers. From car manufacturers through to large retailers, the event gave us the opportunity to connect with these companies and tell the Chargifi story.
Defining the wireless world
If this year’s MWC confirmed anything, it was that 2018 is set to recognise the advantages wireless power holds. Across the board we saw wireless technology being implemented by companies to give them the competitive edge. Samsung, with its new S9 has prioritised wireless charging as part of its vision to supply people with ‘the innovations they want’. For example, wireless headphones that allow users to listen to both music and the world around them at the same time (without bone conduction technology) did not exist until recently. However, Sony’s announcement that its wireless open-ear Xperia Ear Duo headset will be available this May has broken this bar.
The average Chargifi session during MWC was just over 15 mins, showing that people are opportunistically charging when they can.
Wi-Fi’s next chapter: 5G
It was difficult to keep track of all the 5G-related announcements at the conference but 5G isn’t just promising to change people's lives with super-fast wireless mobile connection. The technology it will enable - drones transmitting HD video, live streaming augmented reality on the go for industrial use cases, enabling data connections for data heavy autonomous vehicles – will have a transformative effect on how businesses operate and engage with consumers. Intel is already working with Dell, HP, Lenovo, and Microsoft to bring 5G connectivity to Windows PCs.
The continued innovation around wireless charging will impact on how future phones are designed and look, with charging ports becoming obsolete soon as wireless power becomes the norm. While 5G brings a new impetus to the battery anxiety epidemic that perhaps only wireless power will be able to resolve.
Any way you look at what is out there, we have a very exciting 2018 ahead of us.
If you’re interested in finding out more about the opportunities that wireless power can bring, please contact our sales team on firstname.lastname@example.org or +44 (0) 20 3735 8784.