January 29, 2018
January 2018 | Chargifi Monthly News
It’s going to be a ‘seamless’ and ‘highly personalised’ one.
The technology showcased at the Consumer Electronics Show (CES) in Las Vegas in early January was heavily dominated by drones and connected devices of all kinds. The National Retail Federation (NRF) in New York the following week, focused on getting as close and personal as possible to the customer, truly understanding their needs, meaning there are no excuses not to give them what they want, when they want it.
At Chargifi, we’ve been looking at how we support seamless and highly personalised experiences and the importance of wireless to this future. Read about our 2018 predictions for wireless in this Tech Bullion piece, and more about highly personalised, location-based experiences below.
During CES, we deployed Chargifi’s wireless charging solution for MGM, at the entertainment powerhouse’s NEW YORK-NEW YORK Hotel & Casino in Las Vegas. NEW YORK-NEW YORK now offers complimentary service for guests at the Center Bar, those with wireless-charging-enabled devices simply place them on the bar to charge. The average charging session at a hotel lasts 50 minutes, making it a truly valuable opportunity for the hotel to engage with guests and visitors, and monetize these interactions. Find out more about CES and wireless charging at hotels in our blog.
We were delighted to announce our new partnership with ITI Network Services this month, a fast-growth telecoms, wireless and infrastructure specialist. Our wireless charging technology is now available to ITI’s multinational client portfolio as part of our Managed Service Provider (MSP) offering, allowing MSPs to build and deploy their own wireless charging networks at scale.
“Places that offer ‘power to the people’ will be at an advantage over those that don’t.” Jason Denmark, CEO of ITI Network Services Ltd.
Partnering with ITI means their clients can meet consumer expectations, early and effectively. Read more about the partnership on our blog.
We’ll be attending Mobile World Congress in a few weeks time and are looking forward to meeting up with as many of you as possible, please do get in touch if you’re planning to be there too.
Location, location, location
Wireless charging and location based experiences
Location-based data is set to help brands bring more personalized experiences to consumers. Wireless charging offers brands a unique opportunity to gather rich data about the consumer during the charging experience. Our CEO and co-founder Dan Bladen talks to The Drum about the increasing opportunities of wireless charging and location-based data.